The Norwegian seafood industry is proving ‘agile and adaptable’ in the global coronavirus lockdown, switching to more processed products as demand for fresh whole fish drops.

In the salmon market, there was an eight per cent decline for fresh whole exports last week, while fresh fillet exports increased by 28 per cent, said the Norwegian Seafood Council in its weekly update yesterday. Frozen salmon fillet exports increased by 17 per cent compared to the same week in 2019.

Paul T. Aandahl, seafood analyst at the Norwegian Seafood Council, said: ‘There is increased uncertainty in consumers’ future purchasing power in several markets.

‘We do not know exactly what consequences this will have, but it is likely to impact demand for Norwegian seafood.

‘In several of our most important export markets we have been told of episodes of supermarket hoarding and thus growth in retail sales.

‘This growth is expected to slow as people eat the produce they have purchased. As the situation stands now, we can nonetheless expect that retail will remain strong, as people are eating at home rather than in restaurants.’

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